The future’s in the bag
 By: Bettina

SM Cares, the corporate social responsibility arm of SM Supermalls, has launched a new line of SM Eco Bags as part of its efforts to help protect and preserve the environment.

“At SM, we believe that environmental protection equates to business efficiency…. It has been part of our corporate culture to always try and meet the needs of the present and the future,” says Hans Sy, president of SM Prime Holdings Inc. and SM Cares.

Present during the event held at SM Megamall were Mandaluyong Mayor Benhur Abalos and Sen. Loren Legarda. Also accounted for were NGO officials and students from Metro Manila's different schools, colleges and universities.

Annie Garcia, SM Supermalls president, enjoined the youth to take a firm stand in being at the forefront of environmental protection initiatives.

Among SM's efforts at helping protect the environment are the Green Film Festival and hosting the visit of Nobel Peace Prize winner and staunch environmentalist Al Gore.

Former Environment Secretary Elisea Gozun was also there to remind everyone about “changing the way we consume.” She shared that among the three main reasons for the world’s garbage, it is technology that tops the list.

When the first line of SM reusable bags were introduced for grocery shoppers last year, plastic bag consumption dropped by 30 percent. That means a reduction in the energy and water consumed in producing plastic bags and less plastic produced means less garbage.

Buying an SM Eco Bag for P35 means that you will not only will you be purchasing a shopping bag that is durable, recyclable, non-toxic and allergy-free but you are also donating a portion of the proceeds from each bag to support an environmental cause.

The SM Eco Bags bags are collectible and trendy with their graphic designs as well as versatile, as it can be used to carry your school or office materials or beach essentials.

Each stylish bag promotes four environmental efforts that you can advocate: promoting smarter waste management, pushing for energy conservation, cleaning our air and revitalizing our waters.

Renew: A thick blanket of smog hangs over Metro Manila and beyond. It’s a problem that can greatly affect the environment, and our health. In purchasing this bag you are supporting initiatives to reduce air pollution. Let’s do our part for cleaner, fresher air.


Spark: The more energy we consume in fueling our growing economy, the more we put our environment at risk. When you use energy responsibly, everybody wins. By using an SM Eco Bag, you support projects to increase awareness about energy conservation.





Breathe: Non-biodegradable waste is a big problem in our country. It could poison the earth for decades. With the use of an SM Eco Bag, you are starting your own green revolution because not only are you replacing a plastic bag when you shop, but your contribution will also sustain programs that promote recycling for the benefit of all.



Flow: Our seas have been depleted of fish and our rivers are polluted from decades of neglect. Support the efforts to protect and rehabilitate our seas and rivers by purchasing an SM Eco Bag. Then our waters will once again teem with life and sustain millions of Filipinos.

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